BioWare: Expanding audience will shift games appeal from violence to narratives

BioWare logo - Image 1Yes, it is possible that in the future, as gaming becomes more mainstream and its audience expands, the appeal of video games will shift from combat thrills to storytelling – a sign that the industry is maturing. This is the opinion of BioWare‘s Greg Zeschuk and Ray Muzyka in an interview with GamesIndustry.

Greg Zeschuk and Ray Muzyka - Image 1Yes, it is possible that in the future, as gaming becomes more mainstream and its audience expands, the appeal of video games will shift from combat thrills to storytelling – a sign that the industry is maturing. This is the opinion of BioWare‘s Greg Zeschuk and Ray Muzyka in an interview with GamesIndustry.

Said BioWare’s creative officer Zeschuk:

We talk a certain amount internally about whether you need to have combat as part of the experience. Are there possibilities to actually start separating pieces of the game and actually tailor it to the audience?

Certainly the core gaming experience, folks that are used to playing games over the last ten years, they want to have those battle moments, and the fighting. But there are different audiences that would maybe just enjoy the story. I think it’s actually possible.

I think the interesting thing about it too is I don’t even know if it’s even necessarily a technology thin. I think once we’ve gotten the breadth of audience available to us, there could be really good opportunities created by different people coming to games that are story-driven.

Muzyka, meanwhile, parrots that notion, saying that:

I think the videogame industry is at that point now where you’re going to start to see this blossoming of all kinds of really cool multiple dimensions of settings and genres and kinds of characterisation as the gaming industry moves from early adopters to early mainstream, to the mainstream who are now embracing games as their main form of entertainment.

It’s exciting to be in the industry at this time particularly with something as compelling as emotion and engaging narrative. For BioWare, that’s our vision, to really create these stories and characters that people believe in and they get emotional reactions to. They feel something. We’re excited about it.

They talk more about the maturing games industry in the Via link below.


Related Articles:

Via GamesIndustry

Add a Comment

Your email address will not be published. Required fields are marked *