Fun Wii eclipses the competition

Wii on display - Image 1While the Wii sells out like Granny’s blueberry muffins, the PS3 is still pretty easy to locate in stores. Although Nintendo is exceeding one million units shipped per year, the Wii is hard to find in outlets elsewhere. Even with Sony‘s downplay of the Wii being an “impulse buy”, nothing can shake the truth that the Wii is simply outselling all at the moment.

Even while the biggest companies in the game console industry thought that the living room gamer is looking for die-hard graphics and power, the average couch potato thought it was about time to get up and get a movin’. This is probably the best explanation to the Wii’s success.

Nintendo pulled a big risk, but by approaching the competition “sideways” it managed to reel in a huge following of players who just wanted to be more involved in the game than be enthralled by a game. Tracy Ciardiello, a 28 year-old stay-at-home mother laughed when a message popped up on the TV screen saying, “Why not take a rest?”

“You’re up and you’re moving, and it makes you feel more involved,” she said.

Both the Wii and the PS3 are up against the Xbox 360, and ol’ Bill Gates sees the Wii as it’s toughest competitor. Even with the Wii’s amazing success, it’s still too early to tell the winner of the next-gen console wars.

Via The New York Times

Wii on display - Image 1While the Wii sells out like Granny’s blueberry muffins, the PS3 is still pretty easy to locate in stores. Although Nintendo is exceeding one million units shipped per year, the Wii is hard to find in outlets elsewhere. Even with Sony‘s downplay of the Wii being an “impulse buy”, nothing can shake the truth that the Wii is simply outselling all at the moment.

Even while the biggest companies in the game console industry thought that the living room gamer is looking for die-hard graphics and power, the average couch potato thought it was about time to get up and get a movin’. This is probably the best explanation to the Wii’s success.

Nintendo pulled a big risk, but by approaching the competition “sideways” it managed to reel in a huge following of players who just wanted to be more involved in the game than be enthralled by a game. Tracy Ciardiello, a 28 year-old stay-at-home mother laughed when a message popped up on the TV screen saying, “Why not take a rest?”

“You’re up and you’re moving, and it makes you feel more involved,” she said.

Both the Wii and the PS3 are up against the Xbox 360, and ol’ Bill Gates sees the Wii as it’s toughest competitor. Even with the Wii’s amazing success, it’s still too early to tell the winner of the next-gen console wars.

Via The New York Times

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