NIMF undercover survey shows 46% retailers sell M-rated games to minors
A two-month survey conducted by the National Institute on Media and Family (NIMF) involving 60 retailers in the U.S. show that 46% of retailers sell M-rated video games to teens. The East County Youth Coalition and other youth groups are now requesting retailers to provide employees with proper training and separate M-rated titles from other games.
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Despite “M” labelled games being completely off-limits to minors, a two-month undercover survey by the National Institute on Media and Family (NIMF) revealed that 46% of 60 retailers in the U.S. sell M-rated titles to minors without second thought.
According to The San Diego Union-Tribune, the group led by the East County Youth Coalition sneaked around and found out that 46% of 60 stores surveyed in the U.S. were willing to sell mature games to teens.
East County Youth Coalition and other youth groups aware of the survey results called out to retailers to provide formal training for employees. They also asked for M-rated games to be separated from other titles.
Some may remember anti-violent video game lawyer Jack Thompson who previously proved that his 15-year old son can buy M-rated games like Halo 3 and Bioshock. While such problems are still widespread, the situation is getting better if we look back at the Federal Trade Commission’s report last April. Since year 2000, parents are becoming more aware and less minors are able to buy what they’re not supposed to have until they’re 18.
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