Sony’s Peter Dille talks about PSP UMD

Peter Dille - Image 1In the same E3 interview by Gamasutra where Sony‘s Peter Dille talks about the Xbox 360 and announces the arrival of a movie download service soon for the PSP, he also speaks in defense of the decision to retain the PlayStation Portable’s Universal Media Disc on the PSP Slim’s design. Peter Dille is the senior vice president of marketing for the PlayStation.

Gamasutra addressed the concerns from users about loading speed and the lack of availability of movies in the new UMD format. Dille says that the new design of PSP Slim has fixed the loading time of the UMD “to a certain degree.” As for his take on the movies, he says that there was a problem communicating the PSP’s demographic with Hollywood.

Essentially, the PSP was aiming at males from 18 to 35 years old but the movies released in the UMD format didn’t match that demographic. The lack of attention in the right areas invited in a lack of popularity. With the release of the new PSP Slim and its new video output feature, there may be hope yet for the UMD to make a comeback.

Dille’s comments echo PSP Senior Marketing Manager John Koller recent comments about the UMD and how Sony will stick to it. To read the whole interview, follow the Read link after the jump.

Peter Dille - Image 1In the same E3 interview by Gamasutra where Sony‘s Peter Dille talks about the Xbox 360 and announces the arrival of a movie download service soon for the PSP, he also speaks in defense of the decision to retain the PlayStation Portable’s Universal Media Disc on the PSP Slim’s design. Peter Dille is the senior vice president of marketing for the PlayStation.

Gamasutra addressed the concerns from users about loading speed and the lack of availability of movies in the new UMD format. Dille says that the new design of PSP Slim has fixed the loading time of the UMD “to a certain degree.” As for his take on the movies, he says that there was a problem communicating the PSP’s demographic with Hollywood.

Essentially, the PSP was aiming at males from 18 to 35 years old but the movies released in the UMD format didn’t match that demographic. The lack of attention in the right areas invited in a lack of popularity. With the release of the new PSP Slim and its new video output feature, there may be hope yet for the UMD to make a comeback.

Dille’s comments echo PSP Senior Marketing Manager John Koller recent comments about the UMD and how Sony will stick to it. To read the whole interview, follow the Read link after the jump.

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