The PS3 North American video commercial… waits for the PS3
Apparently, Sony-North America’s pushing the “invasion” theme for their PS3 ads even further. Although the adjective used here should be more benign, like ET benign, like “visit.”
Kotaku caught this video playing online and in cinemas nationwide. They’ve dubbed it “The Wait” because, well, it was the best way to dub it. In fact, when you first see the clip, you’ll have no clue at all this is even PS3-related. To quote Kotaku: no game footage, no PS3 sightings, and the only clue you’ll have that this is a PS3 ad – a distinctive “3” shadow for those who want to look for it – is a blink-and-you’ll-miss-it affair.
But you know what? The Kotaku staff member who uploaded the vid loved it. We’ll agree it’s simple and subdued – I’d even go out on a limb to say that it seems anticlimactic, especially after the PS3’s more explosive TGS 2006 rollout. “11.17.06,” the ad ends (in the PS3/Spiderman font). Just one more month, and those kids will be able to take ET home. Well, kids from around 400,000 households in North America, anyway.
Yeah. We think the commercial’s nice, too.
Apparently, Sony-North America’s pushing the “invasion” theme for their PS3 ads even further. Although the adjective used here should be more benign, like ET benign, like “visit.”
Kotaku caught this video playing online and in cinemas nationwide. They’ve dubbed it “The Wait” because, well, it was the best way to dub it. In fact, when you first see the clip, you’ll have no clue at all this is even PS3-related. To quote Kotaku: no game footage, no PS3 sightings, and the only clue you’ll have that this is a PS3 ad – a distinctive “3” shadow for those who want to look for it – is a blink-and-you’ll-miss-it affair.
But you know what? The Kotaku staff member who uploaded the vid loved it. We’ll agree it’s simple and subdued – I’d even go out on a limb to say that it seems anticlimactic, especially after the PS3’s more explosive TGS 2006 rollout. “11.17.06,” the ad ends (in the PS3/Spiderman font). Just one more month, and those kids will be able to take ET home. Well, kids from around 400,000 households in North America, anyway.
Yeah. We think the commercial’s nice, too.
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