Ubisoft’s Corre: PS3 delay helps Microsoft and Nintendo

Ubisoft makes predictions.Over at Games Industry, an interview with Ubisoft executive Alan Corre brings up the issue with the European delay of the PS3, citing that Sony’s delay will cost them, but it wouldn’t necessarily cost Ubisoft anything in its wake.

According to Corre, the PS3’s delay would benefit Microsoft and Nintendo. First off, the delay might urge consumers to get an Xbox 360 during the Christmas season rather than wait for Sony’s console. “I think that Sony giving an extra Christmas to Microsoft is an issue because the more 360 is established in homes, the less PS3 will be,” he asserts.

To a lesser extent, this delay will also be of use to Nintendo, which will also be coming out with the Wii in November, and is poised to convert non-gamers into buying consoles for casual play. “Women, parents, gamers that used to play on NES or SNES and think games have got too complicated,” he says. “The Wii might bring them into this business, which is good news for all of us.”

Good news for Ubisoft indeed. Corre notes how they only have three games for the PS3 for Christmas, and expects brisk business for the other two console makers to take care of that problem. He says, “I would have preferred the PS3 to come in, but it wasn’t a big part of our business plan this year, and it can easily be replaced by the extra sales we’ll do on 360 games that would have been cannibalised by PS3 games.” We’ll see if his predictions are accurate in the coming months, but in the meantime, admire the logic behind the business plan.

Ubisoft makes predictions.Over at Games Industry, an interview with Ubisoft executive Alan Corre brings up the issue with the European delay of the PS3, citing that Sony’s delay will cost them, but it wouldn’t necessarily cost Ubisoft anything in its wake.

According to Corre, the PS3’s delay would benefit Microsoft and Nintendo. First off, the delay might urge consumers to get an Xbox 360 during the Christmas season rather than wait for Sony’s console. “I think that Sony giving an extra Christmas to Microsoft is an issue because the more 360 is established in homes, the less PS3 will be,” he asserts.

To a lesser extent, this delay will also be of use to Nintendo, which will also be coming out with the Wii in November, and is poised to convert non-gamers into buying consoles for casual play. “Women, parents, gamers that used to play on NES or SNES and think games have got too complicated,” he says. “The Wii might bring them into this business, which is good news for all of us.”

Good news for Ubisoft indeed. Corre notes how they only have three games for the PS3 for Christmas, and expects brisk business for the other two console makers to take care of that problem. He says, “I would have preferred the PS3 to come in, but it wasn’t a big part of our business plan this year, and it can easily be replaced by the extra sales we’ll do on 360 games that would have been cannibalised by PS3 games.” We’ll see if his predictions are accurate in the coming months, but in the meantime, admire the logic behind the business plan.

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