Tretton: PS3 is harder to cost reduce than PS2

Jack Tretton - Image 1The power of the PlayStation brand name is something that Jack Tretton is already very proud of. Another thing that he is complacent about is the PS3’s price tag. Recently, the SCEA honcho warned that it will be quite hard to cut the cost of the PS3 as it is expensive to create. Incidentally, this statement came in a few days after the report that Japanese retailers are slashing PS3 prices.

In an interview with Game Informer, when he was asked if the PS3 price cuts would be as soon and as low as that of the aging PS2, he reportedly said that “No…There’s a heck of a lot more under the hood and it costs us more money to make it.”

But being complacent about the price tag, he then followed it up by saying “I think the consumers that get their hands on a PlayStation 3 clearly see the value and not only want to buy one for $599, in some instances they’re willing to pay ridiculous prices to buy one on eBay“.

We could only wonder when and how much the PS3 price would go down. Do you agree with Mr. Tretton or do you have something else in mind?

Via GamesIndustry.biz

Jack Tretton - Image 1The power of the PlayStation brand name is something that Jack Tretton is already very proud of. Another thing that he is complacent about is the PS3’s price tag. Recently, the SCEA honcho warned that it will be quite hard to cut the cost of the PS3 as it is expensive to create. Incidentally, this statement came in a few days after the report that Japanese retailers are slashing PS3 prices.

In an interview with Game Informer, when he was asked if the PS3 price cuts would be as soon and as low as that of the aging PS2, he reportedly said that “No…There’s a heck of a lot more under the hood and it costs us more money to make it.”

But being complacent about the price tag, he then followed it up by saying “I think the consumers that get their hands on a PlayStation 3 clearly see the value and not only want to buy one for $599, in some instances they’re willing to pay ridiculous prices to buy one on eBay“.

We could only wonder when and how much the PS3 price would go down. Do you agree with Mr. Tretton or do you have something else in mind?

Via GamesIndustry.biz

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