No more DRM on Zune?

Earlier in the week, we reported a deal between EMI and Apple regarding selling Digital Rights Management (DRM)-free content which has pleased digital music fans around the world. In a move to react with the status quo, Microsoft has followed by announcing that it, too, will do the same for the Zune community.

In a statement by Katy Asher, a spokeswoman for Microsoft, it was revealed that the company has also been holding talks with record outfits in an attempt to cut the consumers some slack.

It can be remembered that there has been an outcry both in the U.S. and in Europe against DRM because the policy essentially restricts compatibility and transferability of content in an attempt to curb piracy of copyrighted material. Apple and Microsoft has embedded DRM code in their media formats, making consumers clamor for a more flexible policy.

“We plan on offering it (DRM-free content) to them as soon as our label partners are comfortable with it,” says Asher. She said that Microsoft has recognized what the people want and is working on giving them what they desire.

Analysts suggest that the move by Microsoft is based on Apple’s policy because of the influence that the iPod line of players have over the community. We’ll keep you posted as the situation brews in the ranks of the Zune team.

Via Infoworld

Earlier in the week, we reported a deal between EMI and Apple regarding selling Digital Rights Management (DRM)-free content which has pleased digital music fans around the world. In a move to react with the status quo, Microsoft has followed by announcing that it, too, will do the same for the Zune community.

In a statement by Katy Asher, a spokeswoman for Microsoft, it was revealed that the company has also been holding talks with record outfits in an attempt to cut the consumers some slack.

It can be remembered that there has been an outcry both in the U.S. and in Europe against DRM because the policy essentially restricts compatibility and transferability of content in an attempt to curb piracy of copyrighted material. Apple and Microsoft has embedded DRM code in their media formats, making consumers clamor for a more flexible policy.

“We plan on offering it (DRM-free content) to them as soon as our label partners are comfortable with it,” says Asher. She said that Microsoft has recognized what the people want and is working on giving them what they desire.

Analysts suggest that the move by Microsoft is based on Apple’s policy because of the influence that the iPod line of players have over the community. We’ll keep you posted as the situation brews in the ranks of the Zune team.

Via Infoworld