Ubisoft pulls MindQuiz out of the market

Ubisoft has decided to immediately stop selling its Nintendo DS game Mind Quiz and intends to have all copies pulled out of the market because the game was found offensive by certain people.

The French publisher apologized and said that it is now working with the developers and game retailers to try and correct what was found to be a derogatory term to people who have not achieved well in one portion of the game.

A woman in Belfast who lost a child to cerebral palsy and whose father is also afflicted with the disorder was playing the game when she came across the screen that berated players with low scores using words offensive to the disabled. The woman called BBC Radio and her sentiments were quickly brought to the attention of everyone concerned.

“The game was developed in Japan, and we unfortunately did not pick up on the offending word in our quality assurance. We are currently working with the developer to find a way to rectify the issue.” explains a Ubisoft representative.

Ubisoft has decided to immediately stop selling its Nintendo DS game Mind Quiz and intends to have all copies pulled out of the market because the game was found offensive by certain people.

The French publisher apologized and said that it is now working with the developers and game retailers to try and correct what was found to be a derogatory term to people who have not achieved well in one portion of the game.

A woman in Belfast who lost a child to cerebral palsy and whose father is also afflicted with the disorder was playing the game when she came across the screen that berated players with low scores using words offensive to the disabled. The woman called BBC Radio and her sentiments were quickly brought to the attention of everyone concerned.

“The game was developed in Japan, and we unfortunately did not pick up on the offending word in our quality assurance. We are currently working with the developer to find a way to rectify the issue.” explains a Ubisoft representative.