Sony Announces Shipment Plans and Financial Situation

Sony has announced that they expect to ship 10 million PS2s, 12 million PSPs and 6 million PS3s between April 1st, 2006 and March 31st, 2007.

In the last fiscal year, Sony reported $1.66 Billion US in profit, about 68% higher than the year before. This was mostly due to high sales of the Bravia TVs and the sales of the PSP and Vaio PCs picking up (although Sony’s axing of 5,700 jobs and 9 factories doubtlessly helped, too).

Next year, Sony predicts a profit of $872 Million US because of the costs of the PS3 launch. They also expect PSP and PS2 sales to go down.

It’s very noticeable that Sony relies on its PlayStation brand to move a profit. Many of their other sectors are in the red and PlayStation is keeping them alive. Hopefully they don’t screw up too much with the PS3 or PlayStation won’t be the only thing we see disappear. Sony might seem unstoppable, but after all so did Nintendo after the SNES.

Sony has announced that they expect to ship 10 million PS2s, 12 million PSPs and 6 million PS3s between April 1st, 2006 and March 31st, 2007.

In the last fiscal year, Sony reported $1.66 Billion US in profit, about 68% higher than the year before. This was mostly due to high sales of the Bravia TVs and the sales of the PSP and Vaio PCs picking up (although Sony’s axing of 5,700 jobs and 9 factories doubtlessly helped, too).

Next year, Sony predicts a profit of $872 Million US because of the costs of the PS3 launch. They also expect PSP and PS2 sales to go down.

It’s very noticeable that Sony relies on its PlayStation brand to move a profit. Many of their other sectors are in the red and PlayStation is keeping them alive. Hopefully they don’t screw up too much with the PS3 or PlayStation won’t be the only thing we see disappear. Sony might seem unstoppable, but after all so did Nintendo after the SNES.