Center Of Japanese Attraction: A Giant White PSP

With Sony continuing to aggressively advertise their handheld, many ideas have already been given a go. In New York, they placed a billboard ad which featured a humongous model of a PSP. In Korea, a bus stop was spotted which featured a 15:1 model of a black PSP that had an LCD display in the middle, which then looped the Tekken: Dark Resurrection video. In Amsterdam, Sony peppered zebra stripes with PSP stickers.

What’s next?

Apparently, the next thing on their list was a big (maybe another 15:1 model, judging from the picture) PSP model that was actually made of ceramic. It’s non-playable of course, and the display in the middle is just another LCD monitor, but you have to admit that it’s very, very pretty.

Maybe that’s why these Japanese customers can’t take their eyes off of it.

With Sony continuing to aggressively advertise their handheld, many ideas have already been given a go. In New York, they placed a billboard ad which featured a humongous model of a PSP. In Korea, a bus stop was spotted which featured a 15:1 model of a black PSP that had an LCD display in the middle, which then looped the Tekken: Dark Resurrection video. In Amsterdam, Sony peppered zebra stripes with PSP stickers.

What’s next?

Apparently, the next thing on their list was a big (maybe another 15:1 model, judging from the picture) PSP model that was actually made of ceramic. It’s non-playable of course, and the display in the middle is just another LCD monitor, but you have to admit that it’s very, very pretty.

Maybe that’s why these Japanese customers can’t take their eyes off of it.