CNN: Where Sony went wrong

Where Sony went wrong - Image 1Everyone knows that Sony is in a bit of a pickle with the PlayStation 3. Now, this is not our opinion but the common consensus by most of the market analysts. In fact, the Father of Playstation Ken Kutaragi has already given word that he would be stepping down from his position as the CEO of the company’s games division. Given that Sony is one of the most powerful brands in the market, what is happening to them? Where did Sony go wrong? Chris Taylor, a senior writer for Business 2.0 magazine discussed this in a recent article on CNNMoney.com

One of the main points in the article is the fact that Kutaragi built the PS3 with the goal to push Sony’s other technologies. Nintendo on the other hand, built their console with one goal in mind: To play games. This may not seem like much, but from this came the main problem which has kept the PS3 out of the mass market’s hands: the price. Because of all the features they placed in the PS3, the price of the console had to go up.

Sony has been doing a lot to improve its market standing in the past few months, and analysts have been saying that they are expected to be moving up once again. If you want to read more about this topic, you can find Taylor’s article via our read link.

Where Sony went wrong - Image 1Everyone knows that Sony is in a bit of a pickle with the PlayStation 3. Now, this is not our opinion but the common consensus by most of the market analysts. In fact, the Father of Playstation Ken Kutaragi has already given word that he would be stepping down from his position as the CEO of the company’s games division. Given that Sony is one of the most powerful brands in the market, what is happening to them? Where did Sony go wrong? Chris Taylor, a senior writer for Business 2.0 magazine discussed this in a recent article on CNNMoney.com

One of the main points in the article is the fact that Kutaragi built the PS3 with the goal to push Sony’s other technologies. Nintendo on the other hand, built their console with one goal in mind: To play games. This may not seem like much, but from this came the main problem which has kept the PS3 out of the mass market’s hands: the price. Because of all the features they placed in the PS3, the price of the console had to go up.

Sony has been doing a lot to improve its market standing in the past few months, and analysts have been saying that they are expected to be moving up once again. If you want to read more about this topic, you can find Taylor’s article via our read link.

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