Doing the Limbo: analyst says iPhone could hit US$ 99

Analyst - Charlie Wolf - iPhone could hit 99 - Image 1According to analyst Charlie Wolf, Apple has a wide margin to lower the price of the iPhone. In fact, if they lower the 8 GB  iPhone 3G to US$ 99, they’d wipe out the competition. Hear that, Apple? Wipe out the competition! I want me a cheap iPhone!

Analyst - Charlie Wolf - iPhone could hit 99 - Image 1According to analyst Charlie Wolf of Needham Research, Apple has a wide margin to lower the price of the iPhone. In fact, if they lower the price of the 8 GB iPhone to US$ 99, they’d wipe out the competition.

Hear that, Apple? Wipe out the competition! I want me a cheap iPhone!

Wolf predicts that a US$ 100 cut in the iPhone 3G‘s advertised price could double, maybe even triple projected sales, leaving other smartphones eating its dust. Save maybe “niche” smartphones, like the BlackBerry.

Considering that production costs for the iPhone 3G costs US$ 174.33, I doubt the price cut will happen anytime soon, unless Apple really just wants to stick a poker up its competition’s collective… ports. Although, Wolf does say that heavy subsidies from AT&T will still allow for a price cut.


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Via Electronista

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