E3 is dead; long live GamePro Expo

LONG LIVE E3! LONG LIVE GAMEPRO EXPO! LONG LIVE IDG!E3’s gone. The Entertainment Software Association (ESA) is sure of it. The Consumer Electronics Association‘s not going to do it. We’ve all felt the power vacuum. But from the ashes of the old rises a new E3: the GamePro Expo.

E3 is dead. Long live the new E3.

So announced the International Data Group (IDG), tech magazine publisher (such as GamePro mag) and trade show producer, to a short list of LA Convention and Visitor’s Bureau members this week, reports Gamespot. “IDG has been secured to run the new Game Pro Expo show, what we knew as E3,” their announcement memo reads.

IDG plans to hold the GamePro Expo mid-October next year at the Los Angeles Convention Center – you know, the former home of the old E3. They also secured the endorsement of ESA itself to hold this convention. Expect GamePro Expo to be the E3 we knew (and some loved) – maybe even bigger. “Use E3 as a guide [when prepping for Game Pro Expo],” IDG advises. Expect trade shows, consumer sections, and gaming competitions, and all those PC, PS3, Xbox 360, Wii, PSP, DS, and MMO games. And booth babes?

So, as the new E3 is catered to the business of gaming, the GamePro Expo (aka what E3 turned out to be before ESA downsized it) will cater to the gaming of gaming. We think.

LONG LIVE E3! LONG LIVE GAMEPRO EXPO! LONG LIVE IDG!E3’s gone. The Entertainment Software Association (ESA) is sure of it. The Consumer Electronics Association‘s not going to do it. We’ve all felt the power vacuum. But from the ashes of the old rises a new E3: the GamePro Expo.

E3 is dead. Long live the new E3.

So announced the International Data Group (IDG), tech magazine publisher (such as GamePro mag) and trade show producer, to a short list of LA Convention and Visitor’s Bureau members this week, reports Gamespot. “IDG has been secured to run the new Game Pro Expo show, what we knew as E3,” their announcement memo reads.

IDG plans to hold the GamePro Expo mid-October next year at the Los Angeles Convention Center – you know, the former home of the old E3. They also secured the endorsement of ESA itself to hold this convention. Expect GamePro Expo to be the E3 we knew (and some loved) – maybe even bigger. “Use E3 as a guide [when prepping for Game Pro Expo],” IDG advises. Expect trade shows, consumer sections, and gaming competitions, and all those PC, PS3, Xbox 360, Wii, PSP, DS, and MMO games. And booth babes?

So, as the new E3 is catered to the business of gaming, the GamePro Expo (aka what E3 turned out to be before ESA downsized it) will cater to the gaming of gaming. We think.

Add a Comment

Your email address will not be published. Required fields are marked *