Epic Records and Microsoft Strike a Deal
Xbox 360 gamers will be getting a year of free music videos and other content by artists signed to the Epic Records label under a promotion deal between the two company’s. The alliance will have Epic Records featuring many of its artists on a program called “Artist of the Month” and Xbox 360 gamers/music fans will be able to access this content from the Xbox Live service.
No financial details about the matter were discussed, however Xbox 360 gamers will be able to download and play these music videos free of charge and have the chance to compete to play an online game against the recording artist. The first artist on the list is British singer Natasha Bedingfield. New York-based Epic, a unit of Sony BMG Music Entertainment, is banking its artists will find a new audience among video gamers. Sony BMG is a joint venture of Sony Corp. and Bertelsmann AG.
Xbox 360 gamers will be getting a year of free music videos and other content by artists signed to the Epic Records label under a promotion deal between the two company’s. The alliance will have Epic Records featuring many of its artists on a program called “Artist of the Month” and Xbox 360 gamers/music fans will be able to access this content from the Xbox Live service.
No financial details about the matter were discussed, however Xbox 360 gamers will be able to download and play these music videos free of charge and have the chance to compete to play an online game against the recording artist. The first artist on the list is British singer Natasha Bedingfield. New York-based Epic, a unit of Sony BMG Music Entertainment, is banking its artists will find a new audience among video gamers. Sony BMG is a joint venture of Sony Corp. and Bertelsmann AG.