ESRB and PTA to educate parents

The PTA (Parent Teacher Association) and the ESRB has recently launched a nationwide campaign to educate parents on video game ratings. This will be done through the distribution of 1.3 million brochures to 26,000 PTAs nationwide. The brochure will be available in English and in Spanish. There will also be a massive website campaign as well.

Anna Weselak, PTA national president had this to say:

Every parent knows how popular video games are these days, but perhaps not as many are familiar with the tools that can help them select games that are appropriate for their children. Just as with all media, we urge parents to be as involved and informed as they can. The ESRB ratings are informational and help parents to make sensible video game choices for their families.

It’s probably safe to say that video game ratings can only be effective if parents understand and use them. So perhaps through this campaign, we’ll stop hearing complaints from parents about how bloody and violent the game they just bought their kid is.

Apparently, the optimum scenario should be something like this:

Brat: Dad can I play GTA?
Parent: Sorry kid, not until you’re old enough.

Makes sense. Blood, violence, and sexual references in video games: something kids can look forward to when they turn 18. Now if only the ESA will lighten up on that Yo Mamma shirt.

Via GameDaily

The PTA (Parent Teacher Association) and the ESRB has recently launched a nationwide campaign to educate parents on video game ratings. This will be done through the distribution of 1.3 million brochures to 26,000 PTAs nationwide. The brochure will be available in English and in Spanish. There will also be a massive website campaign as well.

Anna Weselak, PTA national president had this to say:

Every parent knows how popular video games are these days, but perhaps not as many are familiar with the tools that can help them select games that are appropriate for their children. Just as with all media, we urge parents to be as involved and informed as they can. The ESRB ratings are informational and help parents to make sensible video game choices for their families.

It’s probably safe to say that video game ratings can only be effective if parents understand and use them. So perhaps through this campaign, we’ll stop hearing complaints from parents about how bloody and violent the game they just bought their kid is.

Apparently, the optimum scenario should be something like this:

Brat: Dad can I play GTA?
Parent: Sorry kid, not until you’re old enough.

Makes sense. Blood, violence, and sexual references in video games: something kids can look forward to when they turn 18. Now if only the ESA will lighten up on that Yo Mamma shirt.

Via GameDaily