First Movie Related PSP Formatted Site
Paramount Pictures Interactive Marketing has built the first movie web site specifically for PlayStation Portable (PSP), it was announced today by Amy Powell, vice president of Interactive Marketing for Paramount Pictures. PSP users who have downloaded the PSP 2.0 operating system will be able to surf wirelessly to www.50psp.com and access the PSP-exclusive site for “Get Rich or Die Tryin’,” starring Curtis “50 Cent” Jackson and directed by six-time Academy Award® nominee Jim Sheridan.
Built specifically to take advantage of PSP’s aspect ratio and surfing capabilities, the site will contain trailers, wallpapers, webisodes, and photos that PSP users can download directly to their PSP devices.
Commenting on the announcement, Powell said, “We’re thrilled to have built the first movie-related PSP-specific site — it’s just one example of how we’re always looking for new ways to reach online moviegoers. As we move into a mobile world, it’s important to be aware of the ways advances in technology affect information access. In addition, ‘Get Rich or Die Tryin” is a perfect match for the first PSP-exclusive movie site; the PSP is huge in the hip-hop community and 50’s fans are avid PSP users.”
Prior to the “Get Rich or Die Tryin'” PSP site, PSP users who wanted to play movie trailers would first download the trailer to their desktops, then transfer the file to the handheld device. With the release of PSP’s OS 2.0, users can now browse the internet with the device, downloading information directly to the PSP. With the introduction of 50psp.com, Paramount Pictures introduces the first film site designed specifically for the device.
You can check out the website [here].
Paramount Pictures Interactive Marketing has built the first movie web site specifically for PlayStation Portable (PSP), it was announced today by Amy Powell, vice president of Interactive Marketing for Paramount Pictures. PSP users who have downloaded the PSP 2.0 operating system will be able to surf wirelessly to www.50psp.com and access the PSP-exclusive site for “Get Rich or Die Tryin’,” starring Curtis “50 Cent” Jackson and directed by six-time Academy Award® nominee Jim Sheridan.
Built specifically to take advantage of PSP’s aspect ratio and surfing capabilities, the site will contain trailers, wallpapers, webisodes, and photos that PSP users can download directly to their PSP devices.
Commenting on the announcement, Powell said, “We’re thrilled to have built the first movie-related PSP-specific site — it’s just one example of how we’re always looking for new ways to reach online moviegoers. As we move into a mobile world, it’s important to be aware of the ways advances in technology affect information access. In addition, ‘Get Rich or Die Tryin” is a perfect match for the first PSP-exclusive movie site; the PSP is huge in the hip-hop community and 50’s fans are avid PSP users.”
Prior to the “Get Rich or Die Tryin'” PSP site, PSP users who wanted to play movie trailers would first download the trailer to their desktops, then transfer the file to the handheld device. With the release of PSP’s OS 2.0, users can now browse the internet with the device, downloading information directly to the PSP. With the introduction of 50psp.com, Paramount Pictures introduces the first film site designed specifically for the device.
You can check out the website [here].
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