Guns and hookers lose: Wii Fit poised to outsell GTA 4

I would have thought sex and violence versus exercise was a no-brainer. Wii Fit has sold over 8.7 million units worldwide to date, just a stone’s throw from GTA 4’s (Xbox 360, PS3) 10.6 million. If one assumes a more or less constant rate of growth with their sales, Wii Fit should outsell GTA 4 by the end of the year.

Now this was a genuine shock for me.

Wii Fit is a brand new title and grossly expensive (at least to this impoverished author). ItÂ’s largely marketed away from the mainstream gamer market and only appears on one platform, albeit a very successful one.

GTA 4 (Xbox 360, PS3), on the other hand, is the latest installment in what is arguably the most successful franchise since the Super Mario years. It consistently enjoys almost perfect game reviews and has been hogging the top spot on Metacritic since release day.

I would have thought sex and violence versus exercise was a no-brainer and yet the humble little fitness game has sold over 8.7 million units worldwide already. ThatÂ’s just 1.9 million short of GTA 4Â’s 10.6 million.

Analyst Michael Pachter notes that nearly one in three Wii owners are buying Wii Fit. If the trend continues, GTA 4 will be outsold by the end of the year.

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