Harris Interactive: Sony Still the Best Brand

Harris Interactive has just concluded their annual survey of 2,351 adults in the USA, known as their “Best Brands” poll. They’ve found that Sony is still ruling the roost (for the 7th year in a row!). Although some gamers may not be happy about the price of the PS3, this poll might be seen to show that their attitudes might change when the PS3 actually starts selling.

Microsoft, which made it into the top ten last year, didn’t manage enough votes this time around. Sony is the only company in the list this year that deals with video games.

According to the survey, here are the ten Best Brands for 2006:

1. Sony
2. Dell
3. Coca-Cola
4. Toyota
5. Ford
6. Honda
7. Hewlett Packard
8. General Electric
9. Kraft Foods
10. Apple

Other brands that receive a substantial number of mentions but not enough to make the top-10 list included Chevrolet, Panasonic, Pepsi Cola, Nike and Maytag.

Harris Interactive has just concluded their annual survey of 2,351 adults in the USA, known as their “Best Brands” poll. They’ve found that Sony is still ruling the roost (for the 7th year in a row!). Although some gamers may not be happy about the price of the PS3, this poll might be seen to show that their attitudes might change when the PS3 actually starts selling.

Microsoft, which made it into the top ten last year, didn’t manage enough votes this time around. Sony is the only company in the list this year that deals with video games.

According to the survey, here are the ten Best Brands for 2006:

1. Sony
2. Dell
3. Coca-Cola
4. Toyota
5. Ford
6. Honda
7. Hewlett Packard
8. General Electric
9. Kraft Foods
10. Apple

Other brands that receive a substantial number of mentions but not enough to make the top-10 list included Chevrolet, Panasonic, Pepsi Cola, Nike and Maytag.