Nikkei Net Kansai: Wii has taken over next-gen console market

With the Nintendo Wii breaking through the age-long barrier between hardcore and casual gamers, as well as tapping into a recently-undiscovered market of non-gamers, it’s no surprise that people are standing up and taking notice.

This is the case with the Nikkei Net Kansai, a Japanese economics resource that recently published a report on how the Wii has effectively taken the lead in the world market of videogames – the first time since the Super Nintendo Entertainment System was made.

Compiling the figures tallied by Enterbrain, NPD and GfK, sales tracking agencies of Japan, America and Germany respectively, Nikkei Net Kansai proclaimed the Wii as the top of the hill, selling 9.02 million units throughout the three territories as of July. It’s to note that the Wii managed to overtake the Xbox 360’s huge 8.8 million unit lead, despite the latter having a year’s head start as well.

Nikkei Net Kansai also stated in its report that despite the Wii lacking the processing muscle under its hood unlike the PS3 and Xbox 360, it has sold uniformly well across all three territories. The Xbox 360’s sales, in contrast, are more from the US territories rather than the other two.

It’s a good season for the Wii indeed.

With the Nintendo Wii breaking through the age-long barrier between hardcore and casual gamers, as well as tapping into a recently-undiscovered market of non-gamers, it’s no surprise that people are standing up and taking notice.

This is the case with the Nikkei Net Kansai, a Japanese economics resource that recently published a report on how the Wii has effectively taken the lead in the world market of videogames – the first time since the Super Nintendo Entertainment System was made.

Compiling the figures tallied by Enterbrain, NPD and GfK, sales tracking agencies of Japan, America and Germany respectively, Nikkei Net Kansai proclaimed the Wii as the top of the hill, selling 9.02 million units throughout the three territories as of July. It’s to note that the Wii managed to overtake the Xbox 360’s huge 8.8 million unit lead, despite the latter having a year’s head start as well.

Nikkei Net Kansai also stated in its report that despite the Wii lacking the processing muscle under its hood unlike the PS3 and Xbox 360, it has sold uniformly well across all three territories. The Xbox 360’s sales, in contrast, are more from the US territories rather than the other two.

It’s a good season for the Wii indeed.