Nintendo hitting it off with the UK, holds 68% market share

Nintendo DS dominates in UK - Image 1Nintendo isn’t just popular in Japan. It’s also taking the UK by storm, where the Nintendo DS dominates with 4 million units sold (the PSP has sold around 2 million) and Nintendo claims that the Wii holds 68% of market share, also adding that the console saw the highest amount of sales in the UK last week.

The Wii passed the one million mark in sales after 38 weeks in the UK, which is 25% faster than the PlayStation 2 did, and 35% faster than the Xbox 360. The PlayStation 3 is also striving to catch up in the UK market, with a goal to pass the million mark in the UK this Christmas (which they might achieve, thanks to the new 40GB console).

The ever popular Dr Kawashima’s Brain Training: How Old is Your Brain has also sold a million copies in the UK. (Doing the math with 4 million DS units out there, that means 1 out of every 4 DS owners have the game.) The handheld seems to appeal most to the ladies, with around 66% of the owners being female. That doesn’t mean less hardcore games, of course.

Via Pro-G

Nintendo DS dominates in UK - Image 1Nintendo isn’t just popular in Japan. It’s also taking the UK by storm, where the Nintendo DS dominates with 4 million units sold (the PSP has sold around 2 million) and Nintendo claims that the Wii holds 68% of market share, also adding that the console saw the highest amount of sales in the UK last week.

The Wii passed the one million mark in sales after 38 weeks in the UK, which is 25% faster than the PlayStation 2 did, and 35% faster than the Xbox 360. The PlayStation 3 is also striving to catch up in the UK market, with a goal to pass the million mark in the UK this Christmas (which they might achieve, thanks to the new 40GB console).

The ever popular Dr Kawashima’s Brain Training: How Old is Your Brain has also sold a million copies in the UK. (Doing the math with 4 million DS units out there, that means 1 out of every 4 DS owners have the game.) The handheld seems to appeal most to the ladies, with around 66% of the owners being female. That doesn’t mean less hardcore games, of course.

Via Pro-G

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