Nokia to Sony and Nintendo: I’m back!
Mobile phone company giant Nokia just put an end to rumors circulating for some time now that they are re-entering the games market. What’s the real deal? Nokia is indeed resurrecting the dead! And while their tag line remains “Connecting people,” they are hell bent to disconnect Nintendo and Sony from their handheld fan base.
“ThereÂ’s going to reach a point where we and other handheld platform owners are battling for the same partners and the same consumers,” disclosed Nokia UK and Ireland Head of Games Martin OÂ’Driscoll. The official then confirmed that established publishers and developers have already signed up to produce content for their new Nseries phones and S60 software.
If this is the case, it seems that the Finland-based company has learned from its previous mistakes. O’Driscoll continued, “WeÂ’re moving into a new competitive space, where we have a real attractive offering for the games consumer. These are no longer just casual games. They are real games played by real gamers.”
Accordingly, Nokia conducted a previous survey about worldwide mobile gaming habits. The study also revealed that the community will play a vital role for mobile gaming’s future developments. The new series of mobile phones will be released early next year. And as to how much these phones would cost, O’Driscoll unwittingly commented,
The consumer will have to make a decision: does he wants a standalone gaming device with a limited browsing capability or a phone with an MP3 player, a camera and a bloody good games platform? I think consumers will be prepared to spend £300 (US$ 586) on a phone that offers all those different things rather than £100 to £150 for a stand alone games machine.
Via MobileEnt
Mobile phone company giant Nokia just put an end to rumors circulating for some time now that they are re-entering the games market. What’s the real deal? Nokia is indeed resurrecting the dead! And while their tag line remains “Connecting people,” they are hell bent to disconnect Nintendo and Sony from their handheld fan base.
“ThereÂ’s going to reach a point where we and other handheld platform owners are battling for the same partners and the same consumers,” disclosed Nokia UK and Ireland Head of Games Martin OÂ’Driscoll. The official then confirmed that established publishers and developers have already signed up to produce content for their new Nseries phones and S60 software.
If this is the case, it seems that the Finland-based company has learned from its previous mistakes. O’Driscoll continued, “WeÂ’re moving into a new competitive space, where we have a real attractive offering for the games consumer. These are no longer just casual games. They are real games played by real gamers.”
Accordingly, Nokia conducted a previous survey about worldwide mobile gaming habits. The study also revealed that the community will play a vital role for mobile gaming’s future developments. The new series of mobile phones will be released early next year. And as to how much these phones would cost, O’Driscoll unwittingly commented,
The consumer will have to make a decision: does he wants a standalone gaming device with a limited browsing capability or a phone with an MP3 player, a camera and a bloody good games platform? I think consumers will be prepared to spend £300 (US$ 586) on a phone that offers all those different things rather than £100 to £150 for a stand alone games machine.
Via MobileEnt
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