Take-Two explains why Rockstar’s Agent is PS3-exclusive

Rockstar - Image 1So there’s a new Rockstar title announced at the E3 2009, and it was made to be known that it will be a PS3- exclusive. Said game was simply called Agent (not to be confused with The Agency). So why is it a PS3-exclusive?

Rockstar PS3 Exclusive - Image 1So there’s a new Rockstar title announced at the E3 2009, and it was made to be known that it will be a PS3- exclusive. Said game was simply called Agent (not to be confused with The Agency). So why is it a PS3-exclusive?

Ben Feder, Take-Two Interactive (Rockstar’s parent), explains:

The trade-offs a publisher will typically make is, if you’re platform-antagonistic, you get a larger install-base. You’re platform exclusive when you get the right kind of support from first parties… 

At this phase int he cycle, when you’re trying to launch a new franchise, exclusivity can really help you launch the franchise. It can give you the kind of platform that you need to start exclusive, start in the right kind of way with the right kind of partner. Exclusivity does work.

Feder also expressed his confidence in the PS3 despite being having the least numbers generated in sales.

I have a lot of confidence in Sony. I have a lot of confidence in their ability to lead the market, as they always have. Their console is a terrific platform to be developing form, and Agent is a great testament as to our belief in what the platform can do, and what they can do with us as a part of a partnership.

We’ll be sure to update you on the latest on Agent as soon as we hear more about it.


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Via Gamespot

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