Will they ever mix? DivX ‘having a hard time’ with Microsoft

DivXA recent interview with DivX founder Jérôme Vashist-Rota reveals the certain console domination bids for the video technology landing on the PS3 and Xbox 360. While the PS3 is currently in compliance with DivX standards, Microsoft‘s Xbox 360 is leaving the codec technology out in the cold. Will the two ever mix?

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A recent interview with DivX founder Jérôme Vashist-Rota reveals the certain console domination bids for the video technology landing on the PS3 and Xbox 360. While the PS3 is currently in compliance with DivX standards, Microsoft‘s Xbox 360 is leaving the codec technology out in the cold.

To Vashist-Rota, it seems to be all about branding. Though he says he’s not all that happy with Microsoft, it seems like he’s still willing to welcome them in open arms.

When it comes to DivX branding, we have had a hard time with Microsoft. Obviously we would love for some sort of partnership to happen. Currently, Microsoft does support DivX, which is fantastic, but the company has brought in some third-party support for the Xbox 360, and we are not very happy with that.

It’s all about branding. And branding can work both ways, so it is not just us losing out with the Xbox 360’s lack of official certification.

So. Do you think Microsoft and DivX will eventually settle their differences and embrace each other’s tech? And on a somewhat off-tangent question to the PS3 users, what say you of mkv, eh?


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Via TechRadar

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