Ubisoft, Ironstone to publish Top Trumps games

Ubisoft, one of the largest video game publishers in the world, announced today that it has inked a deal with Ironstone Partners to bring the highly successful Top Trumps brand to the video gaming market in March 2007.

Top Trumps is a card-based game which gained popularity in the 1970’s and 80’s and combines luck, strategy and subject knowledge in a game-concept that has hooked children for several generations. Ironstone’s partnership with Ubisoft ensures that the game will receive optimal sales, marketing and distribution support when the first titles come to market in Q1 2007.

“Top Trumps has wonderful brand heritage and is a mainstay in the toy sector,” said Rob Cooper, UK managing director at Ubisoft. “We’re delighted to team up with Ironstone on this range and are looking-forward to strong sales”.

Paul Gouge, managing director at Ironstone, also expressed optimism regarding the partnership’s positive effects on Top Trumps sales. “Ubisoft are a major success story in the video game market and their track record and experience in this sector are key to maximizing the success of our Top Trumps licensed video games. We’re delighted to partner with them for this key launch.”

Ubisoft, one of the largest video game publishers in the world, announced today that it has inked a deal with Ironstone Partners to bring the highly successful Top Trumps brand to the video gaming market in March 2007.

Top Trumps is a card-based game which gained popularity in the 1970’s and 80’s and combines luck, strategy and subject knowledge in a game-concept that has hooked children for several generations. Ironstone’s partnership with Ubisoft ensures that the game will receive optimal sales, marketing and distribution support when the first titles come to market in Q1 2007.

“Top Trumps has wonderful brand heritage and is a mainstay in the toy sector,” said Rob Cooper, UK managing director at Ubisoft. “We’re delighted to team up with Ironstone on this range and are looking-forward to strong sales”.

Paul Gouge, managing director at Ironstone, also expressed optimism regarding the partnership’s positive effects on Top Trumps sales. “Ubisoft are a major success story in the video game market and their track record and experience in this sector are key to maximizing the success of our Top Trumps licensed video games. We’re delighted to partner with them for this key launch.”