PS3 prices will fall by US$ 100 in October – analyst

Goldman Sachs analyst Yuji Fujimori has boldly predicted that by October, consumers may very well see a price drop of US$ 100 on Sony‘s PlayStation 3 game console, citing pressure in the market and the scion of a new economical design as the primary catalysts in the move.

According to Fujimori, the third of Sony’s family of game consoles has experienced significantly different welcome from the industry and consumers in its first few months in the market. The relatively high price tag, which runs the cost of a bundled PS3 to about US$ 900 when accessorized and taxed, has scared off consumers and left the console trailing the Microsoft Xbox 360 and Nintendo Wii in terms of sales.

Fujimori cited history as another basis in his prediction, saying that Sony is likely to redesign its torch-bearing entertainment system by introducing a more cost-efficient processor. He also cited that reduction in the number of parts in the original PS and the PS2 is likely to be a trend that will continue in the next generation and push prices down to make the high-end PS3 more budget-friendly.

Even if it cuts the prices, Fujimori asserts that Sony will not see a drop in the long-term profitability of the project. For everyone out there who’s thinking of getting a PS3, we hope he’s right.

Via CNN

Goldman Sachs analyst Yuji Fujimori has boldly predicted that by October, consumers may very well see a price drop of US$ 100 on Sony‘s PlayStation 3 game console, citing pressure in the market and the scion of a new economical design as the primary catalysts in the move.

According to Fujimori, the third of Sony’s family of game consoles has experienced significantly different welcome from the industry and consumers in its first few months in the market. The relatively high price tag, which runs the cost of a bundled PS3 to about US$ 900 when accessorized and taxed, has scared off consumers and left the console trailing the Microsoft Xbox 360 and Nintendo Wii in terms of sales.

Fujimori cited history as another basis in his prediction, saying that Sony is likely to redesign its torch-bearing entertainment system by introducing a more cost-efficient processor. He also cited that reduction in the number of parts in the original PS and the PS2 is likely to be a trend that will continue in the next generation and push prices down to make the high-end PS3 more budget-friendly.

Even if it cuts the prices, Fujimori asserts that Sony will not see a drop in the long-term profitability of the project. For everyone out there who’s thinking of getting a PS3, we hope he’s right.

Via CNN