Condemned 2 adverts condemned for being too violent, banned in UK

Think the UK might still be reeling after the whole Manhunt 2 debacle? The Advertising Standards Authority has banned an advert for Condemned 2: Bloodshot for being too violent. How violent was it anyway? You can check out the vid for yourself in the full article.

Think the UK might still be reeling after the whole Manhunt 2 debacle? The Advertising Standards Authority has banned an advert for Condemned 2: Bloodshot (Xbox 360, PlayStation 3) for being too violent. The advert showed “graphic and brutal violence, which, although computer-generated, were realistic in appearance.”

The ASA has received no less than nine complaints on the advert, which showed “a man punching another on the floor and blood splattering on the screen as a man was beaten with a club” (as described the the ASA’s ruling). The ad was considered “offensive and distressing, and to see then as condoning real violence and cruelty.”

In defense, Sega Europe said that Condemned 2 was a horror game, and that it had received an 18 classification from the BBFC. The advert was shown during a time slot that’s considered most suitable for the game’s target audience (after 9 p.m., and after 11p.m.). They also argued that they regularly approve other approved adverts that contained “far more violence.”

Despite the defense though, it was ruled that the advert cannot be broadcast again in their current form. Perhaps Sega will decide to clean it up a bit before re-releasing it. But for you guys, we dug up the original one. Think it’s too violent?

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Via Telegraph