NPD Group: September 2006 is the best in videogames industry

Nintendo DSAfter NPD Group released a survey that granted Nintendo the title of “the powerhouse of U.S. video game industry“, the market research company revealed another interesting information – video games saw a robust increase in sales in the month of September this year. And this is only the beginning!

According to NPD Group, a whopping $ 777 million of total video games sales were accounted for in the month of September. This could support another study of NPD saying that videogames are becoming more entrenched in kids’ lives today; their Video Gamer Segmentation Report even addressed the hard fact that 45% of video gamers are in the six to 17 year old bracket.

This may be a little disturbing to some but then, there are always two sides in a story. The rise in sales may be a good news for the industry but we can’t also deny the possible rise in videogame-related problems like gaming addiction, right? Anyway, we are just voicing out their concerns.

On the other hand, hardware and software industries also garnered a big jump in sales in the month of September. Hardware sales rose from three million of last year, to $ 244 million this year. Nintendo DS led the charts with a U.S. total of 6.3 million units sold. Wow! That’s a big number. Whereas software sales surged from $ 347 million last year to $ 446 million this year, with accessories sales of $ 73 million.

If NPD Group asserted that this is only the beginning of the sales boost in the gaming industry, then we can’t wait what the PS3 and Wii can do to stir the sales upon their release!

Nintendo DSAfter NPD Group released a survey that granted Nintendo the title of “the powerhouse of U.S. video game industry“, the market research company revealed another interesting information – video games saw a robust increase in sales in the month of September this year. And this is only the beginning!

According to NPD Group, a whopping $ 777 million of total video games sales were accounted for in the month of September. This could support another study of NPD saying that videogames are becoming more entrenched in kids’ lives today; their Video Gamer Segmentation Report even addressed the hard fact that 45% of video gamers are in the six to 17 year old bracket.

This may be a little disturbing to some but then, there are always two sides in a story. The rise in sales may be a good news for the industry but we can’t also deny the possible rise in videogame-related problems like gaming addiction, right? Anyway, we are just voicing out their concerns.

On the other hand, hardware and software industries also garnered a big jump in sales in the month of September. Hardware sales rose from three million of last year, to $ 244 million this year. Nintendo DS led the charts with a U.S. total of 6.3 million units sold. Wow! That’s a big number. Whereas software sales surged from $ 347 million last year to $ 446 million this year, with accessories sales of $ 73 million.

If NPD Group asserted that this is only the beginning of the sales boost in the gaming industry, then we can’t wait what the PS3 and Wii can do to stir the sales upon their release!

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