UFC breaking into the Wii and the handhelds
Following the success of the UFC 2009: Undisputed in the PS3 and Xbox 360, THQ is now moving to bring mixed martial arts into the Wii and the handhelds. Having shifted nearly three million copies, the publisher is now considering expanding into more platforms and even yearly installments like all the other sports titles.
Following the success of the UFC 2009: Undisputed in the PS3 and Xbox 360, THQ is now moving to bring mixed martial arts into the Wii and the handhelds. Having shifted nearly three million copies, the publisher is now considering expanding into more platforms and even yearly installments like all the other sports titles.
So says THQ through an investor call:
We plan to launch games based on UFC on an annual basis and to build this franchise with new technology and game play, additional platforms and increase sales outside of North America as the UFC brand continues its global expansion.
Brian Farrell of THQ was a little more specific:
Over time, we plan to build our UFC franchise by expanding international sales and by developing games on new platforms such as handhelds and the Nintendo Wii.
More on THQ and UFC:
- UFC 2009: Undisputed patch detailed, will implement anti-rage quitting measures
- UFC’s Dana White: EA told us we weren’t a real sport
Via CVG