And the Revolution’s new name is…

“Nintendo Wii”.
Let that one sink in for a moment. But, even if you’re tempted, don’t pronounce it “Why”. Nintendo’s justification of the name – “Wii sounds like “we,” which emphasizes this console is for everyone.”.
When reading Nintendo’s press release, one could suspect they just chose the name in order to come up with a few cheesy puns. “Wii will break down that wall that separates video game players from everybody else. Wii will put people more in touch with their games … and each other. But you’re probably asking: What does the name mean?”
Yes, what does it mean? Seriously, if Nintendo wants to get away from their childish image, a term like “Wii” is probably the wrong choice, as it sounds exactly like that. But they might have a point when they say “Because, it’s really not about you or me.
It’s about Wii.”
Nintendo emphasizes the “away from the crowd”/casual mentality of their new console like no other company, especially with the new name. They want everyone to play with their console, even if they’re not a gamer. They want to unite people, put them together into a greater community. If everything turns out the way it should, “Wii will change everything.”

“Nintendo Wii”.
Let that one sink in for a moment. But, even if you’re tempted, don’t pronounce it “Why”. Nintendo’s justification of the name – “Wii sounds like “we,” which emphasizes this console is for everyone.”.
When reading Nintendo’s press release, one could suspect they just chose the name in order to come up with a few cheesy puns. “Wii will break down that wall that separates video game players from everybody else. Wii will put people more in touch with their games … and each other. But you’re probably asking: What does the name mean?”
Yes, what does it mean? Seriously, if Nintendo wants to get away from their childish image, a term like “Wii” is probably the wrong choice, as it sounds exactly like that. But they might have a point when they say “Because, it’s really not about you or me.
It’s about Wii.”
Nintendo emphasizes the “away from the crowd”/casual mentality of their new console like no other company, especially with the new name. They want everyone to play with their console, even if they’re not a gamer. They want to unite people, put them together into a greater community. If everything turns out the way it should, “Wii will change everything.”

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