Hufford puts a lid on Xbox 360 price cut rumor
A good number of prospective Xbox 360 buyers were excited when reports circulated that the holidays just might bring down the prices on the popular Microsoft game console. That, apparently, was a wrong conclusion as the source of the original Bloomberg report that started the buzz clarified the context of his statement.
In an email to Gamescoreblog, David Hufford of Microsoft settled the issue once and for all. He writes:
Some are getting really spun up about the Bloomberg story and inaccurately reading tea leaves that donÂ’t exist. I spoke to Bloomberg nearly two months ago and we were talking about NPD data that had just been released, and chatting generally about price points of consoles in the market. The comment, which is accurately reported, unfortunately has now been taken way out of context and being reported as if I am signaling a price drop. I was not, I am not.
With Xbox 360s selling well at their current price point, Elites selling out at US$ 479, and an insanely great portfolio of games in the market, thereÂ’s no reason to announce any kind of price drop anytime soon.
There you have it. Though we can’t say we’re happy that there won’t be any price cuts, it’s always good to know the truth. And hey, even at its current price point, the Xbox 360 is still a great buy.
Via Gamescore blog
A good number of prospective Xbox 360 buyers were excited when reports circulated that the holidays just might bring down the prices on the popular Microsoft game console. That, apparently, was a wrong conclusion as the source of the original Bloomberg report that started the buzz clarified the context of his statement.
In an email to Gamescoreblog, David Hufford of Microsoft settled the issue once and for all. He writes:
Some are getting really spun up about the Bloomberg story and inaccurately reading tea leaves that donÂ’t exist. I spoke to Bloomberg nearly two months ago and we were talking about NPD data that had just been released, and chatting generally about price points of consoles in the market. The comment, which is accurately reported, unfortunately has now been taken way out of context and being reported as if I am signaling a price drop. I was not, I am not.
With Xbox 360s selling well at their current price point, Elites selling out at US$ 479, and an insanely great portfolio of games in the market, thereÂ’s no reason to announce any kind of price drop anytime soon.
There you have it. Though we can’t say we’re happy that there won’t be any price cuts, it’s always good to know the truth. And hey, even at its current price point, the Xbox 360 is still a great buy.
Via Gamescore blog
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