PS3 Ads Score the Champions League

Adboards kick the PS3 on the move... - Image 1Adboards kick the PS3 on the move... - Image 2

Mastercard, Sprint, Nike, Heineken… They’re common adboards that you find in a sporting event that enclose the court or field. Sony has also been one of the other common advertisers in ballgames. So, now with their new console coming out, there’s bound to be some pre-release hype.

The above pictures of the Champions League games came from PS3Fan. And yes, that’s PlayStation3 on the board, not PlayStation2. The “Play Beyond” and “This is Living” ad campaigns are surely in full swing now.

Well, we’re not surprised. Pro Evolution Soccer won’t be an Xbox 360 exclusive anyways. So naturally, posting PS3 ads in a football game would slowly remind all of those fans that PS3 has their back in porting their favorite sport into the next-gen console. And if that’s not enough, PlayStation has recently launched a competition for UEFA fans to win a PS3! Slowly but surely, Sony is definitely getting more and more aggressive with their marketing.

Only time will tell though, when and if the PS3 will come out when really it’s supposed to…

Adboards kick the PS3 on the move... - Image 1Adboards kick the PS3 on the move... - Image 2

Mastercard, Sprint, Nike, Heineken… They’re common adboards that you find in a sporting event that enclose the court or field. Sony has also been one of the other common advertisers in ballgames. So, now with their new console coming out, there’s bound to be some pre-release hype.

The above pictures of the Champions League games came from PS3Fan. And yes, that’s PlayStation3 on the board, not PlayStation2. The “Play Beyond” and “This is Living” ad campaigns are surely in full swing now.

Well, we’re not surprised. Pro Evolution Soccer won’t be an Xbox 360 exclusive anyways. So naturally, posting PS3 ads in a football game would slowly remind all of those fans that PS3 has their back in porting their favorite sport into the next-gen console. And if that’s not enough, PlayStation has recently launched a competition for UEFA fans to win a PS3! Slowly but surely, Sony is definitely getting more and more aggressive with their marketing.

Only time will tell though, when and if the PS3 will come out when really it’s supposed to…

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