PS3 outselling Wii, 360 in AU, says Sony AU head

PlayStation 3 sales are good in Australia - Image 1Here’s some fighting words from Michael Ephraim, Sony Computer Entertainment Australia’s (SCEA) managing director. According to him, the PlayStation 3 has been the number one-selling next-gen console since its launch in Australia, with the PS3 beating out its competition almost every week.

The basis for his assertion stems from some figures made by GfK Australia, which show that the PS3 has sold more than 50,000 units since its launch on March 23, 2007. Compared to this, the Wii has sold 100,000 units since its launch on December 7, 2006. Said Ephraim, “Based on GfK since launch, PS3 has been the number one next-gen console, outselling Wii and Xbox 360 every week, except for last week.”

Ephraim continues,

Since March 23, PS3 has been the number one-selling next-gen console in Australia, and this is GfK figures. We’ve now sold 50,000 – and we’re very excited about the fact that it’s being sold in retailers that are gaming retailers as a gaming device and other things, but as you’ll notice it’s now being sold in Harvey Norman consumer electronic stores as a Blu-ray player.

While the Wii does seem to be the leader in terms of overall sales, it does show that the PS3 is surely catching up. The figures also make this spin very interesting, as consumer demand seems to indicate increased interest in the PS3 in Australia. Hopefully, it’ll also mean that a resurgence in sales will also occur once more titles come out for the system later in the year.

PlayStation 3 sales are good in Australia - Image 1Here’s some fighting words from Michael Ephraim, Sony Computer Entertainment Australia’s (SCEA) managing director. According to him, the PlayStation 3 has been the number one-selling next-gen console since its launch in Australia, with the PS3 beating out its competition almost every week.

The basis for his assertion stems from some figures made by GfK Australia, which show that the PS3 has sold more than 50,000 units since its launch on March 23, 2007. Compared to this, the Wii has sold 100,000 units since its launch on December 7, 2006. Said Ephraim, “Based on GfK since launch, PS3 has been the number one next-gen console, outselling Wii and Xbox 360 every week, except for last week.”

Ephraim continues,

Since March 23, PS3 has been the number one-selling next-gen console in Australia, and this is GfK figures. We’ve now sold 50,000 – and we’re very excited about the fact that it’s being sold in retailers that are gaming retailers as a gaming device and other things, but as you’ll notice it’s now being sold in Harvey Norman consumer electronic stores as a Blu-ray player.

While the Wii does seem to be the leader in terms of overall sales, it does show that the PS3 is surely catching up. The figures also make this spin very interesting, as consumer demand seems to indicate increased interest in the PS3 in Australia. Hopefully, it’ll also mean that a resurgence in sales will also occur once more titles come out for the system later in the year.

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