PSP ad campaign: LA, NYC, Chicago all play PSP

Yeah, the PSP is pretty much all over the place now, it’s not surprising to see gamers tuning out, sitting on a bench or in their friend’s car focused on their beloved handheld. The ad campaign videos show that exact scenario, in first-person too. Watch the vid and maybe you’ll believe me when I say, “This has happened to me before.”

Ever had your friends go, “Put that thing away!” on you because you’re too focused on your PSP while you’re all hanging out? This vid is actually true to some, and since the vid is in first-person, the scenes would look somewhat familiar.

Just like in real life, the rest of the world seems to fly by as you play on your beloved handheld – whether it’s walking down the street, taking the train, or chillin’ with your friends, some folks just can’t let go of their PSP.

In line with the urban theme, local artists from 11 different cities designed unique skins for the PSP campaign. Starting next week, you can check them out at the PSP module on PlayStation.com.

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Via PlayStation Blog