THQ estimates fiscal 2007 sales at US$ 1 billion
There are optimists who see half-empty glasses as half-full. Then there’s the super-optimists who see an Olympic size swimming pool where the rest of us see a puddle. THQ is definitely a super-optimist. The company predicted its total sales for this financial year will hit US$ 1 billion dollars.
However, THQ didn’t just pull that massive figure out of hat. The company raised its total sales outlook this fiscal year following the outstanding performance of its franchises such as Cars, WWE SmackDown vs. Raw 2007, and Avatar: The Last Airbender that surpassed even THQ’s expectations.
At the end December 31, the company earned US$ 475 million (above the projected US$ 400 to US$ 425 million). For the fourth quarter, the company expects about $146 million in sales.
“THQ’s platform strategy served us very well this holiday with stronger than expected sales of mass-market franchises… across key current and next-generation hardware systems,” said a very happy Brian Farrell, the very happy president and CEO of THQ. “This performance combined with our successful original property launches exclusively for next-generation systems have positioned THQ to achieve the significant milestone of $1 billion in sales for fiscal 2007.”
Via Gamasutra
There are optimists who see half-empty glasses as half-full. Then there’s the super-optimists who see an Olympic size swimming pool where the rest of us see a puddle. THQ is definitely a super-optimist. The company predicted its total sales for this financial year will hit US$ 1 billion dollars.
However, THQ didn’t just pull that massive figure out of hat. The company raised its total sales outlook this fiscal year following the outstanding performance of its franchises such as Cars, WWE SmackDown vs. Raw 2007, and Avatar: The Last Airbender that surpassed even THQ’s expectations.
At the end December 31, the company earned US$ 475 million (above the projected US$ 400 to US$ 425 million). For the fourth quarter, the company expects about $146 million in sales.
“THQ’s platform strategy served us very well this holiday with stronger than expected sales of mass-market franchises… across key current and next-generation hardware systems,” said a very happy Brian Farrell, the very happy president and CEO of THQ. “This performance combined with our successful original property launches exclusively for next-generation systems have positioned THQ to achieve the significant milestone of $1 billion in sales for fiscal 2007.”
Via Gamasutra
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