Witty PSP commercial: Playing with it in the public urinal
Maybe this time, Sony got it right. After a string of advertising flops, this new TV ad for the PlayStation Portable just might be able to turn things around in their marketing department. It’s witty, funny, and risky. After admitting that the AllIWantForChristmasIsAPSP campaign was a dismal failure, and after expanding their horizons in terms of target markets, Sony certainly is upping the ante with this new commercial.
Yeah, so we all know we find some recluse in the privacy of the bathroom. But the public urinal? Of course, having a guy peeking over from the next cubicle and asking, “Can I play with it?” may not be the most comfortable scenario of all. But it’s still hella funny. Now that would be the perfect cue for Sony’s other marketing tag: “Dude, get your own!”
Maybe this time, Sony got it right. After a string of advertising flops, this new TV ad for the PlayStation Portable just might be able to turn things around in their marketing department. It’s witty, funny, and risky. After admitting that the AllIWantForChristmasIsAPSP campaign was a dismal failure, and after expanding their horizons in terms of target markets, Sony certainly is upping the ante with this new commercial.
Yeah, so we all know we find some recluse in the privacy of the bathroom. But the public urinal? Of course, having a guy peeking over from the next cubicle and asking, “Can I play with it?” may not be the most comfortable scenario of all. But it’s still hella funny. Now that would be the perfect cue for Sony’s other marketing tag: “Dude, get your own!”
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