Xbox 360 Weekend Warrior: Keeping it real in the land of showbiz – negative press is still press
Microsoft was certainly pushed up the wall this past week as Sony took over the spotlight at GamesCom in Cologne. We gotta give props where credit is rightfully due, and that props I personally have to give to Sony. Microsoft’s presscon just wasn’t as “oomph”-ish as it should have been. Their “biggest” announcement: Fable III; their biggest newsmaker: the 54% failure rate. All in all, it wasn’t a very good strategy/ PR week for Microsoft.
Microsoft was certainly pushed up the wall this past week as Sony took over the spotlight at GamesCom in Cologne. We gotta give props where credit is rightfully due, and that props I personally have to give to Sony. Microsoft’s presscon just wasn’t as “oomph”-ish as it should have been.
Their “biggest” announcement: Fable III — which has been sneaking in and out of Twitterdom the past several months already, actually. All in all, it wasn’t a very good strategy/ PR week for Microsoft, add to that the recently unveiled failure rate survey in which the Xbox 360 reigned supreme yet again.
But despite that, it still was a pretty darned good week for the Xbox 360 blog, regardless if the bits be negative. After all, bad publicity is still publicity. That’s how showbiz rolls. Still, we’re hoping for a better line-up next week.
Gaming:
- Halo 3: ODST
- multiplayer disc is the ‘complete’ Halo 3 — minus the campaign Link
- Co-Op gameplay videos Link
- Peter Travers: Halo movie “not happening” Link
- Kitase confirms simultaneous PS3 and Xbox 360 launch for Final Fantasy XIII, both versions “pretty much the same” Link
- Bayonetta 80 percent complete, delay was to avoid holiday crowd Link
- Fable III announced at GamesCom, Fable II getting episodic release Link
- Just putting in the polishing touches: Alan Wake getting there Link
- Bethesda: Fallout 3 DLC stops at #5 Link
- id: No “monster closets” in Rage Link
Online:
- Earthworm Jim heading to PSN, XBLA, WiiWare, mobile platforms Link
- Mini Ninjas demo sneaking in to PS3, Xbox 360, PC this week Link
Industry:
- Epic Fail (rate?)
- Game Informer report: Xbox 360 failure rates at 54% Link
- Microsoft responds to failure rate survey Link
- All about the benjamins:
- Microsoft quiet on Xbox 360 price cut, waiting for old stock to disappear? Link
- Microsoft’s stealth attack is US$ 100 off on ‘like-360 Elite‘ on Amazon? Link
- It’s on! New Walmart ad shows Xbox 360 Elite at US$ 299 Link
- HDMI cables no longer bundled with new Xbox 360 Elite models Link
Till next week! Keep ’em jumping!
About The Author
