Europe bound to have PS3 shortage

PlayStation 3 stock’s has been weighed, measured, then re-weighed, and re-measured again, but it was still definitely found wanting.

Despite the recent assurance made by David Reeves (reported by ahem, yours truly) that Europe will definitely get an equal share of the PS3 consoles when it hit global retail stores this November, apparently then said “equal share” won’t be enough.

Even Sony Computer Entertainment Europe’s boss Ray Maguire is pessimistic regarding meeting the market’s demands saying that “Of course the launch is important but we are looking at a long-term business plan. It is impractical to believe you can fulfill every single order. But we are going to do the best job we can to deliver what we hope will be a world beating console.”

Although it is a welcome change that Europe is now being treated equally, considering the past shortage on game-related merchandise due to limited distribution, it is highly unlikely that the European gamers’ perception will change regarding the unfair treatment because of the looming shortage.

Now who’s left scratching their heads after a son/daughter opens their Christmas presents? The only consolation for European parents perhaps is that most Asian, American, and other moms and dads all over the world will be tackling the very same problem.
PlayStation 3 stock’s has been weighed, measured, then re-weighed, and re-measured again, but it was still definitely found wanting.

Despite the recent assurance made by David Reeves (reported by ahem, yours truly) that Europe will definitely get an equal share of the PS3 consoles when it hit global retail stores this November, apparently then said “equal share” won’t be enough.

Even Sony Computer Entertainment Europe’s boss Ray Maguire is pessimistic regarding meeting the market’s demands saying that “Of course the launch is important but we are looking at a long-term business plan. It is impractical to believe you can fulfill every single order. But we are going to do the best job we can to deliver what we hope will be a world beating console.”

Although it is a welcome change that Europe is now being treated equally, considering the past shortage on game-related merchandise due to limited distribution, it is highly unlikely that the European gamers’ perception will change regarding the unfair treatment because of the looming shortage.

Now who’s left scratching their heads after a son/daughter opens their Christmas presents? The only consolation for European parents perhaps is that most Asian, American, and other moms and dads all over the world will be tackling the very same problem.