Sony CEO dismisses Activision CEO’s threats as “noise”
July 8, 2009
CEO fight! Sony CEO Howard Stringer has responded to threats from Activision CEO Bobby Kotick, dismissing them as “noise.” More from Stringer after the jump.
Sony CEO Howard Stringer has responded to threats from Activision CEO Bobby Kotick, dismissing them as “noise.”
“He likes to make a lot of noise,” Stringer said during the Allen & Co conference in Sun Valley, Idaho. “He’s putting pressure on me and I’m putting pressure on him. That’s the nature of business.”
Kotick said last month that if Sony doesn’t institute a price cut for the PlayStation 3 console, Activision may pull out support for it as well as the PSP. Other publishers like Koei Tecmo have also been asking for a PS3 price cut, only in more polite terms.
Related articles:
- Koei Tecmo CEO politely urges Sony to cut PS3 price
- Sony responds to Kotick’s Playstation drop threat
- Activision Boss: We might have to stop supporting Sony
Via Reuters
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