Sony’s new free Consoul magazine
It seems that part of the the marketing campaign Sony is currently undertaking in Europe is the release of a new magazine called “Consoul”. Needless to say, the new publication will be focusing on gaming-related articles, but what’s striking about this magazine is its lifestyle features.
It’s no secret that Sony is trying to brand the new system not just as a console, but as a total entertainment system. On top of gaming news, Consoul will also cover topics on sports, technology, music, and film. Managing Director of Sony Computer Entertainment Deutschland GmbH Uwe Bassendowski mentioned,
The PlayStation brand will be shaped with PS3 as high definition home entertainment. With Consoul, we look directly at the lifestyle of our customers. We address all, the fun of new emerging gadgets, the digital life of the internet, and naturally our outstanding games and films.
Well, we’d highly appreciate it if someone could tell us more about this magazine. Anyone of you seen a copy? While we don’t know every little bit you can find inside Consoul, we are sure about this one bit: the magazine’s cover girl is also the model who appeared in Sony’s recent TV spot “This is Living TV.”
And oh, by the way, did we mention that Consoul is free? No? Well it is! So try to grab one now and share it with the rest of us, a’ight? Consoul is available in Germany, Austria and, Switzerland.
Via ThreeSpeech
It seems that part of the the marketing campaign Sony is currently undertaking in Europe is the release of a new magazine called “Consoul”. Needless to say, the new publication will be focusing on gaming-related articles, but what’s striking about this magazine is its lifestyle features.
It’s no secret that Sony is trying to brand the new system not just as a console, but as a total entertainment system. On top of gaming news, Consoul will also cover topics on sports, technology, music, and film. Managing Director of Sony Computer Entertainment Deutschland GmbH Uwe Bassendowski mentioned,
The PlayStation brand will be shaped with PS3 as high definition home entertainment. With Consoul, we look directly at the lifestyle of our customers. We address all, the fun of new emerging gadgets, the digital life of the internet, and naturally our outstanding games and films.
Well, we’d highly appreciate it if someone could tell us more about this magazine. Anyone of you seen a copy? While we don’t know every little bit you can find inside Consoul, we are sure about this one bit: the magazine’s cover girl is also the model who appeared in Sony’s recent TV spot “This is Living TV.”
And oh, by the way, did we mention that Consoul is free? No? Well it is! So try to grab one now and share it with the rest of us, a’ight? Consoul is available in Germany, Austria and, Switzerland.
Via ThreeSpeech
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