Tretton: NPD sales prove power of PlayStation
Sony exec Jack Tretton implies that Sony’s recent sales figures in North America are proof of the company’s brand power in the territory. GamesIndustry reports that this is in reference to the six-year old PlayStation 2, which sold 1.4 million units in December, a figure that GamesIndustry says is much better than the sales of the next-gen consoles of Microsoft and Nintendo.
Tretton had this to say: “If there was ever any doubt about the power of the PlayStation brand in the US, the December NPD data should quickly quell it.”
Looking at the NPD data, the PSP sales rose by 130 percent from the previous month. Sony also managed to sell 497,000 PS3s last December, bringing the total to around 687,000. Tretton is as upbeat as always about the performance of the PS3:
Not only did consumers drive records for PlayStation 3, they also validated the excellent value represented by PlayStation 2 and the entertainment versatility of PSP. These sales figures bode very well for the company heading into 2007
As Kotaku“>Brian Crecente of Kotaku has said, it looks like all three companies won last holiday season.
Sony exec Jack Tretton implies that Sony’s recent sales figures in North America are proof of the company’s brand power in the territory. GamesIndustry reports that this is in reference to the six-year old PlayStation 2, which sold 1.4 million units in December, a figure that GamesIndustry says is much better than the sales of the next-gen consoles of Microsoft and Nintendo.
Tretton had this to say: “If there was ever any doubt about the power of the PlayStation brand in the US, the December NPD data should quickly quell it.”
Looking at the NPD data, the PSP sales rose by 130 percent from the previous month. Sony also managed to sell 497,000 PS3s last December, bringing the total to around 687,000. Tretton is as upbeat as always about the performance of the PS3:
Not only did consumers drive records for PlayStation 3, they also validated the excellent value represented by PlayStation 2 and the entertainment versatility of PSP. These sales figures bode very well for the company heading into 2007
As Kotaku“>Brian Crecente of Kotaku has said, it looks like all three companies won last holiday season.
About The Author
